07:30 – 09:00: Registration / Breakfast (included)
09:00 – 10:15: Part 1: Mindset
10:15 – 10:30: Refreshments / Break (included)
10:30 – 12:00: Part 2: Market
12:00 – 01:00: Lunch (included)
01:00 – 02:30: Part 3: Message
02:30 – 02:45: Refreshments / Break (included)
02:45 – 04:00: Crafting Your Message Workshop
04:00 – 05:00: Hepp’s Hot Seat Happy Hour (Q & A Session)
08:00 – 09:00: Breakfast (included)
09:00 – 10:15: Part 4: Media
10:15 – 10:30: Refreshments / Break (included)
10:30 – 12:00: Part 5: Mechanics
12:00 – 01:00: Lunch (included)
01:00 – 02:30: Sponsors’ Presentation
02:30 – 02:45: Refreshments / Break (included)
02:45 – 04:00: Creating Your Marketing Assets Workshop
04:00 – 05:00: Hepp’s Hot Seat Happy Hour (Q & A Session)
08:00 – 09:00: Breakfast (included)
09:00 – 10:15: Part 6: Metrics
10:15 – 10:30: Refreshments / Break (included)
10:30 – 12:00: Part 7: Motion
12:00 – 01:00: Lunch (included)
01:00 – 02:30: Marketing Makeovers
02:30 – 02:45: Refreshments / Break (included)
02:45 – 04:00: Marketing Makeovers Continued
04:00 – 05:00: Hepp’s Hot Seat Happy Hour (Q & A Session)
Note: Agenda is tentative and subject to change